Alouane is a lifestyle and home decor brand born from a personal journey between cultures, colors, people and craftsmanship.
Behind Alouane is me — Eleonore, designer and founder. For over three years, I’ve been living and working in Vietnam, collaborating closely with local artisans and family-run workshops.
I’ve always been drawn to beautiful objects, craftsmanship and meaningful design. Vietnam opened the door to an exceptional world of know-how — where creativity and making go hand in hand.
Every Alouane piece starts with an idea, a sketch, a color story. Design is at the heart of everything — but never disconnected from the people who bring it to life.
From the beginning, Alouane was imagined as a brand built on collaboration rather than mass production. We exchange, adjust, test and refine — until the details feel right.
Idea → Sketch → Color story → Refinement
Not to make things cheaper — but to make them better.
Better made. More thoughtful. More human. By working closely with local artisans and producing in small batches, we focus on quality, durability and careful finishes — with respect for both the people who make the objects and the objects themselves.
Colors, textures and details are central to Alouane’s identity. Our collections are designed to be used, shared and lived with — at home, around the table, with family and friends.
These are not objects meant to sit untouched, but pieces that accompany everyday life and create warmth, memories and connection.
A brand built on human collaboration.
Skilled craftsmanship and rich techniques.
Objects created slowly, thoughtfully, with intention.
Behind every Alouane product, there are people, hands and stories — a balance between contemporary design and traditional craftsmanship.
Alouane means “color” in Arabic. Color, texture, materials and patterns guide all our creations — from stationery to textiles, drinkware and tableware.
Every piece is designed to bring warmth, life and joy to everyday moments.
Discover thoughtful objects crafted in small batches — made to be used, shared and loved.